Every period of growth has a beginning, especially when it comes to social media. Before Facebook there was MySpace, as well as a number of smaller blogs that individual users maintained. What came before those platforms, though? You may not know of the name, but we owe much of what we have now to Six Degrees. For those who are unfamiliar with Six Degrees, here is some information that Long Island advertising agencies will be able to provide.
If you don't what Six Degrees is, you should know that many people view it as the first social media website to come into existence. As a matter of fact, it predates MySpace, which many people mistakenly call the first. In any event, Six Degrees gained attention when it launched in 1997, in large part due to how it allowed users to create lists of connections, friends and family members alike. While simple by today's standards, a Long Island advertising agency will tell you that it was a tremendous feature during the late 90s.
Six Degrees wasn't without its success, though, as companies like fishbat can attest. In fact, it gained a few million users during its time, which was phenomenal given the fact that not everyone had immediate Internet access back then. However, its success was limited due to various factors, spam accounts being one of the more striking examples. To say that this was detrimental for Six Degrees would be an understatement.
It wasn't until 1999 - two years after Six Degrees first launched - that the site was sold. The buyer was YouthStream Media Networks, which purchased the aforementioned social media website for $125 million. One can make the argument that Six Degrees came out during a time when the Internet wasn't exactly robust, which didn't help its growth. This, along with the lack of long-term engagement that the site offered, spelled the end for the site in 2001.
Even though this is more or less a general overview of Six Degrees, you can clearly see why it matters in the grand scheme of social media. Without it, chances are that we wouldn't have the websites we enjoy now. One can make the argument that Six Degrees is archaic by today's standards, which makes sense given the time it launched. Regardless, this site stands as an interesting piece of history that social media buffs might be interested to learn about.
If you don't what Six Degrees is, you should know that many people view it as the first social media website to come into existence. As a matter of fact, it predates MySpace, which many people mistakenly call the first. In any event, Six Degrees gained attention when it launched in 1997, in large part due to how it allowed users to create lists of connections, friends and family members alike. While simple by today's standards, a Long Island advertising agency will tell you that it was a tremendous feature during the late 90s.
Six Degrees wasn't without its success, though, as companies like fishbat can attest. In fact, it gained a few million users during its time, which was phenomenal given the fact that not everyone had immediate Internet access back then. However, its success was limited due to various factors, spam accounts being one of the more striking examples. To say that this was detrimental for Six Degrees would be an understatement.
It wasn't until 1999 - two years after Six Degrees first launched - that the site was sold. The buyer was YouthStream Media Networks, which purchased the aforementioned social media website for $125 million. One can make the argument that Six Degrees came out during a time when the Internet wasn't exactly robust, which didn't help its growth. This, along with the lack of long-term engagement that the site offered, spelled the end for the site in 2001.
Even though this is more or less a general overview of Six Degrees, you can clearly see why it matters in the grand scheme of social media. Without it, chances are that we wouldn't have the websites we enjoy now. One can make the argument that Six Degrees is archaic by today's standards, which makes sense given the time it launched. Regardless, this site stands as an interesting piece of history that social media buffs might be interested to learn about.
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If you would like to hire a Long Island advertising agency, please head to fishbat for details.
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